25 Types of Marketing Strategies for Small Businesses – Which Ones Do You Use?
Source: Small Business Trends | Repost QBScott 4/12/2023 –
You’re a small business owner. You don’t have an endless marketing budget, or an abundance of time you can spend doing the marketing yourself for that matter. You do, however, need to market your products or services to remain competitive. What do you do?
Fortunately, there are plenty of marketing approaches small business owners can adopt to successfully market their businesses without breaking the bank!
Check out the following 25 types of marketing strategies that prove effective for small businesses.
Get Yourself a Website
Don’t have a website yet? With around 59% of the world online, businesses that don’t have a website are likely to be missing out on a serious chunk of the market. You don’t necessarily have to sell your products on your website. Simply making it an online portal to share information about your brand, customer testimonials, prices and expertise, will put your business in the global spotlight.
Data and analytics are the foundations of measuring the success of your website, such as how many visitors it attracts, how long visitors stay on your site, and how they are finding your website.
Author: Scott Meister, CPA
I help small businesses, accountants, bookkeepers, office managers, and business owners with their accounting needs. I’ve used QuickBooks since 2002 and train folks on how to use it efficiently. I create high-quality video training tutorials for QuickBooks and post them on QBScott.com.
Certifications include: Certified Public Accountant (CPA) | Certified Bookkeeper (CB) | Advanced Certified ProAdvisor for QuickBooks Desktop | Advanced Certified ProAdvisor for QuickBooks Online | Certified ProAdvisor for QuickBooks Enterprise | Certified ProAdvisor for QuickBooks Point Of Sale